Otic

Otic is an international sound therapy association. For this campaign brief, I chose to design a fictitious community event in order to promote a sound healing app. The desired outcome of the event was to communicate the benefits of these transformative sound therapy modalities (music, sound, and vibration). I wanted it to feel calm and minimalistic, but also vibrating, therefore, I decided to create blurred pulsing circular shapes representing the sound waves and also our “monkey minds”.